Error no. 2: Not carrying your business cards with you wherever you go!
Cara and Christi's rational: We don't have a rational for this one, we just always forget them! (and secretly we were probably just being cheapskates again)
Solution: Keep a small stack in each bag, purse, backpack, suitcase, jacket pocket, car, bike basket, wallet etc. (I haven't actually done this yet, but I am planning to tomorrow cause I boffed this one up just last night at a social gathering of people I had not seen in a long time, one of which was a customer from 6 years ago who had lost my contact info and really wanted to check out my new work and probably buy something! It sure would have been nice to be able to give her a business card. But I didn't have any - dummy!)
Additional reason to give out business cards freely: People like to use the services of people they know or have met rather than a complete stranger. And the awareness and desire to support local businesses is growing all the time! If you don't give out your card to people you meet, then they are not going to call you or buy your product or service now are they?- Christi
I usually have some in my purse, but I don't often notice any opportunity to give them out... Maybe I should start saying, "Here, have a business card!" to complete strangers, LOL. Before you know it I'll be throwing them around on the street!
ReplyDelete...okay, maybe that's not such a good idea. ;D They DO cost money, after all, LOL!